One of Sulzbacher’s first customers was Belgibeer, one of Belgium’s finest on-line beer retailers. The owner, Dario Ceccarelli, was a believer in Ginger Tipple in its earliest form and encouraged us to continue pushing the boundaries of beer and brewing.
Their business model works on customers paying a monthly subscription to receive beers they would never see in their supermarket, or even in their local beer store. Belgibeer also offers special selection boxes which go all around the world.
Orders from around the World
Dario waited until we had a suitable selection to offer his customers and recently launched a special selection of Ginger Tipples. The response was better than expected and we traveled to the new Belgibeer offices in Halle to help with the packaging and shipping. Halle is a small town south-west of Brussels and is located in verdant countryside with rolling hills, great for hiking and visiting local breweries.
Travelling Tipples
It was a new experience for us as we are used to packing boxes for shipping pallets to our customers and distributors. We always refer the small online orders to our to our retailers such as Beglibeer.
I particularly enjoyed seeing to which countries the boxes of 10 Tipples were travelling. I guess that there area beer lovers almost every where!
Some of the Ginger Tipples which we delivered for the campaign were stored alongside some of their other excellent beers. I was happy to see our bottles next to last month’s selected beer collection from my good friend Bjorn Desmadryl of The Brew Society in Kortrijk.
