Ginger Tipple goes corporate

Last week, after lots of pushing through the Belgian bureaucracy, a new company was formed. After discussions with investors and marketing people we decided on the name “Sulzbacher bvba”

The last company in my family to carry the name Sulzbacher was of my late great uncle Fritz Sulzbacher who started a brush bristle company 84 years ago. But that is part of a long and interesting story, not really suited to a beer blog.

Anyway, now we are gradually moving all of the licenses and assets to Sulzbachers from the sole trader – Ginger Tipple – which was in my wife’s name which sounds like a cliche.

Have to go now and deal with more bureaucracy.